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How Can Generative AI Improve Search & Search Engines

How Can Generative AI Improve Search & Search Engines

Rahul Singh154 06-Dec-2024

The Impact of Metadata and Training Data on AI Accuracy

All generative AI models read data using metadata and taxonomy, and flaws in either can result in inaccurate and irrelevant search data. When it comes to technical or topic-specific searches, metadata is crucial to help AI models gain a deeper understanding. Also, unreliable sources can be a vessel for false answers that can pose harm to the public. 

Generative AI only delivers results taught to it through training data. It highlights the immense role training data plays in returning search results. So, when a training model provides biased results, it reflects on the data used to train it. 

Enhancing Transparency in AI with Explainable Methods

Reducing this issue is possible by transparently showing the mechanism AI models use to select an output. Explainable AI (XAI) methods can do this but are often complicated. It is a persistent issue affecting many generative AI models, and a clear solution is still lacking. 

Concerning searches, models must clarify why some points are chosen over others to return results. Accomplishing this will also help users understand the possible alternative results and why those may not have been displayed instead of the actual final result. With time and better training data and models, a solution should be within sight.

Enhancing User Experience Through Transparent AI Insights

Combining results can reduce user access to data sources and their views on a particular search query. Providing several paths is a potential way around this flaw that affects user experience. It would allow users to access different methods AI took to arrive at an answer. 

It would allow users to venture down to other options and answers to gain control of the data. Another potential aid is to clearly show the user the source from which the result was sourced. It works to show users why that particular result made an impression on the generative AI model.

Generative AI: A Future of Growth and Personalization

The future of generative AI looks positive, with exponential growth likely. We will likely see AI models trained on more data that could help to serve users better. Also, we can expect the most updated and recent data to be used. 

It will help to give accurate and updated outputs to match even the most current queries on the market. Also, it's more likely these models will begin to understand queries better and deliver personalised responses for better experiences. It's just a matter of how long it will take for this to become a reality!
 

Conclusion

The accuracy and reliability of generative AI depend heavily on the quality of its metadata and training data. ExplainableAI methods are crucial to enhancing transparency, helping users understand why certain results are chosen. With ongoing advancements, the future promises more precise, personalized, and user-friendly AI experiences, making the technology more effective and trustworthy.


I am Rahul Singh, a content writer with 6 years of experience. Crafting captivating content with a passion for connecting and engaging in the digital world. My expertise lies in creating impactful narratives that resonate with audiences, driving engagement and growth.

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